Market Intelligence

The Same Watch,
Every Price

A reference rarely carries one price. It carries as many as there are dealers willing to quote it. We place those quotes side by side, then measure them against the only figure that settles an argument, the sum a collector actually paid at auction.

What a dealer asks is an opinion. What a watch fetches is a fact.
References compared
21,812
stocked by two or more retailers
Retail listings
233,719
refreshed through the day
Realized prices
162,013
confirmed at auction
Typical spread
24%
between cheapest and dearest quote
All brands Rolex Omega Breitling Rolex Certified Pre-Owned Tudor Longines Sort
4 watches matching “3648” Clear search
Zenith 03.A3648.670/21.M3648
03.A3648.670/21.M3648
Zenith Defy Revival A3648 03.A3648.670/21.M3648
12 listings across 6 retailers
Low ask¥852,401 Awaiting auction dataNot yet sold at auction High ask¥3,011,285
30% Dealer spread
See every seller and price
Patek Philippe 3648
3648
Patek Philippe White Gold Ellipse Ref. 3648 with Tropical Dial
4 listings across 2 retailers
Low ask¥955,963 Awaiting auction dataNot yet sold at auction High ask¥1,672,936
19% Dealer spread
See every seller and price
Zenith 97.A3648.670/21.M3648
97.A3648.670/21.M3648
Zenith Defy Revival Titanium 97.A3648.670/21.M3648
4 listings across 4 retailers
Low ask¥1,003,762 Awaiting auction dataNot yet sold at auction High ask¥1,402,080
34% Dealer spread
See every seller and price
Rolex Certified Pre-Owned 40613648
40613648
Rolex Certified Pre-Owned Cosmograph Daytona
2 listings across 2 retailers
Low ask¥8,595,704 Awaiting auction dataNot yet sold at auction High ask¥8,595,704
0% Dealer spread
See every seller and price

How to read this. Asking prices are collected from public retailer listings and refreshed through the day. Realized prices come from completed auctions, hammer plus buyer's premium. Prices published in other currencies are converted to JPY at the current rate before comparison, so figures may differ slightly from the retailer's own page. A reference is listed here only when at least two retailers stock it. Condition, completeness and service history vary between listings and account for much of the spread, so treat these as market context rather than a like-for-like quote.