Market Intelligence

The Same Watch,
Every Price

A reference rarely carries one price. It carries as many as there are dealers willing to quote it. We place those quotes side by side, then measure them against the only figure that settles an argument, the sum a collector actually paid at auction.

What a dealer asks is an opinion. What a watch fetches is a fact.
References compared
55,162
stocked by two or more retailers
Retail listings
1,247,840
refreshed through the day
Realized prices
162,047
confirmed at auction
Typical spread
25%
between cheapest and dearest quote
All brands Rolex Omega Breitling Cartier Patek Philippe TUDOR Sort
1 watch matching “26078IO” Clear search
Audemars Piguet 26078IO.OO.D001VS.01
26078IO.OO.D001VS.01
Audemars Piguet Royal Oak Offshore Chronograph Rubens B…
32 listings across 3 retailers
Low ask+1C$35,851 Awaiting auction dataNot yet sold at auction High askC$74,739
25% Dealer spread
See every seller and price

How to read this. Asking prices are collected from public retailer listings and refreshed through the day. Realized prices come from completed auctions, hammer plus buyer's premium. Prices published in other currencies are converted to CAD at the current rate before comparison, so figures may differ slightly from the retailer's own page. A reference is listed here only when at least two retailers stock it. Condition, completeness and service history vary between listings and account for much of the spread, so treat these as market context rather than a like-for-like quote.